The strength lies in the variety. South of the capital, there are three rural districts and form the Neckar-Alb business and research location.
The special attraction of the Neckar-Alb region is its variety: on the one hand, there are urban areas with a high population density in the foothills of the Alb and on the other hand, there are calm, rural areas on the Swabian Alb. The landscape varies from mountains and valleys to juniper heaths and traditional orchards.
The region is well connected to traffic routes. The Stuttgart conurbation is accessible rapidly via the federal highways B27 and B28 and provides connection to the federal motorway network. Also, the well-developed regional traffic provides access to the international express train network. Furthermore, the Stuttgart airport and thus Germany and the rest of the world is in immediate proximity.
The Neckar-Alb region offers a high quality of life of which 690,245 inhabitants benefit. 84 percent of the 2,465 square kilometres consist of agricultural land and forest area. Accordingly, this calls for sport activities like hiking, climbing and cycling. Sightseeings of limestone caves and water sports are possible as well. Regional spas and thermal springs provide relaxation. Gourmets enjoy both classical and international specialties in the Neckar-Alb region – in three restaurants even on Michelin star level.
The diversity of the region is also reflected in the economic structure. From the young, aspiring founder up to the international market leader – the Neckar-Alb region is characterised by a wide entrepreneur landscape. This mix is the reason for the economic success.
Due to the proximity to Stuttgart, an emphasis on the automotive industry has developed here as well. Traditional key industries are furthermore the textile and mechanical engineering industry. Further clusters have developed around the health care industry, IT and medical technology. Regenerative energies are also aspiring.
Around the success history of fashion manufacturer Hugo Boss, the outlet city of Metzingen has further developed which is one of the largest outlets of Germany and lures 85 percent of foreign customers into the city.
A total of 36,000 students live in the Neckar-Alb region, this corresponds to about 26 percent of the entire population in the region. These work towards their degree at three universities with mainly sector-specific emphases. Furthermore, the Tübingen university, one of the oldest universities of Europe that was awarded an excellence predicate is located here. At all four locations, teaching is interdisciplinary and research is economically oriented. Several research institutions complement the offer and contribute to an intense knowledge transfer.